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Overview

The AI Playbook allows you to add custom rules and knowledge that your AI assistant will use when responding to customer inquiries. This ensures your assistant provides accurate, policy-compliant responses aligned with your dealership’s operations.

How It Works

Navigate to SetupAI Playbook to add custom information organized by category. Each entry you add becomes part of your AI assistant’s knowledge base.

Categories

Persona & Tone

Customize your assistant’s communication style to match your brand.
Your assistant is already configured as a friendly, professional sales agent following industry best practices. Use this section to add brand-specific terminology or communication preferences, not core personality traits.
Example:

Finance Details

Specify financing options, terms, and policies. Example:

Trade-In Process

Outline your trade-in policies and procedures. Example:

Service & Warranty

Detail service department information and warranty coverage. Example:

Terminology

Specify preferred phrases and language to use or avoid. Example:

Custom

Add any other important information not covered by the categories above. Example:

Best Practices

  • Be specific and factual
  • Keep entries concise and clear
  • Update regularly as policies change
  • Test your assistant after adding new rules
Changes take effect immediately. Test your assistant using the chat widget to verify the information is being used correctly.